4.6 (557) · $ 12.00 · In stock
ABSTRACT This article carrie out a case study of American fashion brand: Tommy Hilfiger and compared the differences of its brand strategies between the United States and China. This article analyzed its brand personality through SWOT Analysis Model.
Global Ethical Fashion Market Report And Strategies To 2032
Fashion: Articles, Research, & Case Studies - HBS Working Knowledge
Tommy Hilfiger : Fashion Branding Strategies in USA and China
Tommy Hilfiger in China: Digital marketing and celebrity endorsements - Daxue Consulting - Market Research and Consulting China
Calvin Klein and Tommy Hilfiger revenues climb on DTC and China sales
Tommy Hilfiger Closes Flagship Store in New York, tommy usa
Tommy Hilfiger Closes Flagship Store in New York, tommy usa
New Study: PVH Corporation's Evolving Apparel Sourcing Strategies – FASH455 Global Apparel & Textile Trade and Sourcing
Zátoka svetr Kolébka tommy hilfiger product development Marty Fielding Četl jsem knihu kulka
Tommy Hilfiger : Fashion Branding Strategies in USA and China, tommy usa