4.9 (795) · $ 8.99 · In stock
As marketers, we know that brands influence consumer purchasing decisions. But really, what is a brand? Does a brand have a financial value? Does it drive growth? These are critical questions that drive the strategic marketing decisions of corporations around the world. In general, marketers define brand as the position that a company/product holds in…
BrandZ Top 100 Most Valuable Global Brands (2021) on
Marketing - Standalone book: 9781259573545: Kerin, Roger, Hartley, Steven: Books
Marketing - Standalone book
Loose Leaf for Marketing: 9781264218752: Kerin, Roger, Hartley, Steven, Rudelius, William: Books
Loose Leaf for Marketing
global brands Kerin & Hartley Marketing
Loose Leaf for Marketing: 9781264218752: Kerin, Roger, Hartley, Steven, Rudelius, William: Books
Trend fashion products Brands, louis philippe deodorant men
February, 2016
Answered: Which of the following are examples of…
Best Global Brands 2021: Tech firms increase dominance as major brand values rise on average +10% : Moodie Davitt Report
Kerin, Roger, Hartley, Steven, Rudelius, William, Bonifacio, Arsenio, Bureau, Carol: 9781259269264: Books
Marketing: The Core
25 Most Valuable Global Brands in 2021
April, 2014