Chart: Nike Cuts Out the Middleman
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This chart shows direct-to-consumer sales as a percentage of total Nike brand revenue.
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Cutting out the middleman - just-style magazine, Issue 12
Just Do It: How Nike's Industry-Leading Web3 Strategy Marks a New Era for Consumer Brands
Cutting out the Middleman: The Growth of Direct to Consumer
Cut the Middleman: Story of Nike, the world's largest footwear company
Chart: Nike Cuts Out the Middleman
Nike delivers a kick in the teeth to retailers
Brands Wanted to Cut Out Stores. Not Anymore. - WSJ
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