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David Zaslav's Hollywood Script: Fail Fast, Learn and Move On - WSJ
How Warner Bros. Discovery plans to win over new customers with its HBOMax rebrand to Max - Digiday
Max promises shorter ad breaks than other streamers when it launches May 23rd - The Verge
VideoAmp and Warner Bros. Discovery Announce Audience Measurement Agreement
WBD Rebrands HBO Max as 'Max' With Harry Potter Series Coming
WB Discovery announces Comscore, VideoAmp as Currency Providers
Warner Bros. Discovery live sports tier launches Oct. 5
05/17/23: Taking it to the Max at Warner Bros. Discovery - Cynopsis Media
WBD Unveils Max Ad Options Ahead of Launch, New Streaming Products at Upfront
Warner Bros. Discovery intros WBD Stream for digital video advertising
Max makes its US debut, giving subscribers 35K hours of content
HBO Max and Discovery+ Will Merge by Summer 2023
Warner Bros. Discovery Announces WBD Stream Product Suite for Advertisers - Media Play News