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The sluggish but profitable and well-known brand fits well into ABFRL’s expanding fashion and lifestyle portfolio for it to foray into sportswear, experts say.
Strategist Vol 3, PDF, Pepsi Co
Strategist Vol 3, PDF, Pepsi Co
Project - Dominance of Foreign Brands & Lessons For New Entrants in Indian Sportswear Organized Retail Sector1., PDF, Brand
Project - Dominance of Foreign Brands & Lessons For New Entrants in Indian Sportswear Organized Retail Sector1., PDF, Brand
ABG Inks Deal With ABFRL to Bring Reebok to India
reebok: Aditya Birla Fashion to now own and operate Reebok stores in select markets - The Economic Times
Aditya Birla Fashion will now sell Reebok products in 11 Asian countries — and it may reap benefits soon
Reebok launches its maiden campaign under its new owners in India
Project - Dominance of Foreign Brands & Lessons For New Entrants in Indian Sportswear Organized Retail Sector1., PDF, Brand
Aditya Birla Group on X: Adding another feather to its hat, Aditya Birla Fashion Retail Limited (ABFRL) has forayed into the rapidly-growing sports & activewear segment with a takeover of @reebokindia's operations.
Third Eyesight : Management Consultants for Retail, consumer products. Retail Consultants in India
DMGT545 International Business PDF, PDF, International Business
In This Chapter, You Will Learn Concepts W.R.T.: Well Known
Project - Dominance of Foreign Brands & Lessons For New Entrants in Indian Sportswear Organized Retail Sector1., PDF, Brand