5 (573) · $ 15.99 · In stock
70.2K Likes, 111 Comments. TikTok video from Sara Blakely (@sarablakely): “Back when I started Spanx (over 20 years ago) I had no money to advertise. Like none! I was up against billion dollar companies with endless ad budgets… and there really was no internet! I had to think of the cheapest way I could spread awareness about my product. One of the ways was to wear a t-shirt. That’s right … a t-shirt! I went to the t-shirt shop bought a black shirt and had S-P-A-N-X ironed on. I wore it almost every day for 7 years. When you cant afford a billboard, you become your own billboard. I wore it with white pants (and Spanx shapewear underneath of course). This was my uniform. Even if it only prompted someone to ask, "what's Spanx?" It was a way for me to talk about the brand. Spanx didn’t advertise for the first 16 years in business. We grew completely by word of mouth, and eventually became a household name, and a category leader. What’s the moral of the story? Never underestimate the power of a t-shirt… and starting small but dreaming BIG! #Spanx #Entrepreneur #MakeYourOwnLuck #WhatItTakes #TheseBootsWereMadeForWalking”. These Boots Are Made for Walking - Ivan Wyszogrod.
Soma - Enbliss - Soma
The Spanx AirEssentials Set Is a Travel Must-have
How Sara Blakely Created A Billion-Dollar Brand
How the 'Keeping up With the Kardashians' Cast Has Changed in 15 Years
Spanx founder Sara Blakely's $1 billion idea started with just $5,000 in savings and wanting to solve her own problem
Pop Star Jessica Simpson Wants Her Billion-Dollar Fashion Empire Back - Bloomberg
The Red Backpack Fund – Spanx
Back when I started Spanx (over 20 years ago) I had no money to advert
The 10 Best Plus Size Shapewear of 2024, According to Experts
i.guim.co.uk/img/media/bd138489dd5e139c39a2d19b610
How Lizzo's Shapewear Brand Yitty Really Looks On A Plus-Size Woman
Why The Kardashians Moved to Hulu
Back when I started Spanx (over 20 years ago) I had no money to advertise. Like none! I was up against Billion dollar companies with e
Spanx, the shapewear brand, valued at $1.2 billion in Blackstone deal
Undercover Billionaire: Sara Blakely Joins The Rich List Thanks To Spanx