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UPDATED: No, Kim Kardashian Does Not Own the Word “Kimono” - The

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From the Supreme Court case centering on the name of celebrated streetwear brand fuct to Kim Kardashian’s big reveal of her controversially-named Kimono shapewear collection, trademark law has been in fashion/pop culture news with marked frequency this week – and with it, some notable misconceptions about what trademark protection actually entails.  

Why Kim Kardashian can't trademark the word Kimono

Whoops! Kim Kardashian Had 2 Million Garments Printed with 'Kimono' Logo Before She Changed Name

Kim KardashianのKimono問題はどうして炎上してるの? - Phie Hardison

Kim Kardashian says Kimono shapewear name intentions were 'innocent', The Independent

Twitter Scolds Get Kim Kardashian West To Drop Brand Name 'Kimono

Kim Kardashian 'Kimono' Line Name Angers Japanese People

Kim Kardashian's 'Kimono' is cultural appropriation: opinion

Kim Kardashian Changes Shapewear Name From Kimono to Skims

Kim Kardashian Will Rename Shapewear Line After Backlash

Kim Kardashian West Names Lingerie Line 'Kimono Intimates

Kim's New Shapewear Looks AMAZING! The Name Is Problematic - Perez Hilton

Kim Kardashian almost lost $10 million renaming her SKIMS shapewear line - PopBuzz

Kim Kardashian Accused of Japanese Cultural Appropriation Over 'Kimono' Shapewear Brand