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Creative Agency: BLOKCreative Directors: Vaishnavi Mahendran, Zarko Dumicic Project Type: Produced, Commercial WorkClient: Global Consumer ProductsLocation: IndiaPackaging Contents: ChocolatesLuvIt is an Indian chocolate and confectionery brand that closely identifies with youth culture. As a brand personality: It's about confidence in yourself, being comfortable with being different and owning it. It's about walking into a room…
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