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These Are The Most Valuable Nordic Brands in 2018 - Swedes in the States

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The London-based research firm, Brand Finance, recently announced their ranking of the top Nordic brands. The report consists of 20 Nordic brands and the rankings are made based on 3 three factors: marketing investment, stakeholder equity and the effect of these on business performance. All Nordic countries are highlighted on Brand Finance’s top 20 list […]

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These Are The Most Valuable Nordic Brands in 2018 - Swedes in the