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How underwear brand Parade reached $10 million in revenue in 2020

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DTC underwear brand Parade is one of many upstart challengers in the category that was once dominated by Victoria’s Secret.

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How Parade is moving beyond underwear and into new retail channels

This College Dropout's $200 Million Company Is Changing How Gen Z Buys Underwear

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This College Dropout's $200 Million Company Is Changing How Gen Z Buys Underwear

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This College Dropout's $200 Million Company Is Changing How Gen Z Buys Underwear

What Happened at Parade

How underwear brand Parade reached $10 million in revenue in 2020