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If these colors become part of the school and fanbase's identity, are these jersey providers obtaining the same level of affinity that the colors are?
Writing Assignment Option 10: Affinity marketing is
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Effect of Physical Environment on Brand Loyalty in Golf Ranges: An Empirical Study, Lecture notes Marketing
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PDF) THE IMPACT OF THE SPONSORSHIP IN THE SPORT IN PROMOTING BRAND EQUITY OF SPORTSWEAR INDUSTRY
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CELSIUS® Adds 4 New Colleges to Its Roster, Fueling Students and Athletes with Essential Energy - LEARFIELD
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