After much thought Thinx Inc. decided to sunset it’s beloved tween period underwear line, BTWN, and create a more teen focused brand called Thinx Teens. This new brand would be relatable, playful, yet straightforward for teens around the world to feel more comfortable during their periods.
Copywriter / Illustrator / Developer / Lauren Wierzbicki - WNW
Copywriter / Creative Director / Michele Jaret - WNW
Copywriter / Creative Director / Michele Jaret - WNW
Creative Director / Content Strategist / Product Designer / Nika Simovich Fisher - WNW
Thinx Teens - WNW
UX/IA Designer / Product Designer / Illustrator / Carolyn Zhao - WNW
Thinx Teens - WNW
Copywriter / Creative Director / Michele Jaret - WNW
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